What Is the Future for Synthetic Colors?

Food Processing Magazine, March 1, 2016: Synthetic hues may be around at least for a while for certain food segments, agrees Ed McIntosh, marketing manager at Flavorchem Corp., Downers Grove, Ill. “There’s always going to be a need for synthetic colors due to cost or functionality. Some natural colors cannot provide the exact color specifications and/or requirements needed in some applications,” he says. “Consumers are used to the visual cues their favorite foods and beverages provide, so it will take time for them to adjust if a natural color is used for a staple.”  Click here for full article.