2026/27 Fragrance Forecast
December 18, 2025 | TRENDS
As the fragrance landscape continues to shift, brands look to emerging scent narratives to capture consumer imagination. Looking ahead, playful dessert accords, edgy industrial notes, and Mediterranean-inspired freshness take center stage. These trends blend whimsy, grit, and coastal serenity to redefine how consumers experience scent. Driven by mood and lifestyle, this shift signals a more emotional approach to fragrance and offers a preview of our latest collection, Moodscape.
Sugar Rush
A new wave of dessert-driven perfumery leans into playful indulgence, spotlighting unexpected trendy treats like mochi, princess cake, and fruit tarts. Beverage-inspired scents are rising too, echoing fizzy sodas, creamy milkshakes, iced lattes, and boba tea. Rooted in nostalgia, these comforting gourmands invite consumers to reconnect with joyful memories through small, sweet moments—seen in Juliette Has a Gun’s fruity milkshake scent Miami Shake, layered with creamy vanilla and wild strawberry.
Trendsetters: Flamingo Estate, Imaginary Authors, Juliette has a gun, Dedcool, ALT
Industrial Edge
Likely to shape new olfactive creations, industrial fragrances embrace edgy notes like concrete, iron, gunmetal, ink, or steel.Their versatility shines in the way they sharpen florals, deepen woody notes, and contrast some gourmand profiles. Industrial nuances add texture to the scent, fulfilling an interest in hyper-realistic aromas. YSL recently launched their scent ‘Muse’, a unisex woody scent that includes ink notes and features a ‘metallic, slightly iridescent’ profile.
Trendsetters: Perfumer H, D.S. & Durga, House of Bo, Yves Saint Laurent, Replica
Mediterranean Coast
Emerging fragrance launches lean into Mediterranean escapism, delivering sunlit, airy compositions that feel instantly transportive. This evolving direction blends culturally rooted notes like olive leaf with coastal fruits, florals, and sea salt to create a sense of regional identity. Storytelling is central to the trend’s heritage focus—seen in Lake & Skye’s ‘333,’ which pairs salted fig with sea salt and clary sage.
Trendsetters: Grain de Sel, Arquiste, Lake&Skye, Baobab, Maison Louis Marie
Here's a sneak peek into our trend-inspired fragrances for 2026/27!
Marshmallow Cloud
Playfully indulgent notes of malted vanilla, mochi paste and fluffy marshmallows float on a cloud of creamy lactonic notes and musk.
Warm Concrete
Gleaming solar florals, smooth orris and polished metallic notes illuminate a backdrop of clean white musk and wood to evoke the architectural warmth of the cityscape.
Sea Glass
An infusion of botanic notes inspired by the Adriatic coast. Crisp bergamot and olive leaf open to cyclamen and Dalmatian sage on a backdrop of Mediterranean waves, clean mineral notes and cedar.
Flavorchem and Orchidia specialize in the creation and manufacturing of flavor, color, and ingredient solutions.

