FRAGRANCE
Body Care Scents on the Rise
February 25, 2026 | TRENDS
Body care continues to blur the line between fragrance and skincare, with consumers creating daily rituals that feel both indulgent and expressive. As formats like lotions, washes, oils, and mists gain traction, scent plays a strong role in brand storytelling. Current launches reflect a shift toward grounding naturals, uplifting aromatics, and comforting warmth designed to elevate everyday routines.
Earthy Elements
Nature-inspired profiles are resonating as consumers gravitate toward grounding scents that feel restorative. Earthy notes such as sandalwood, vetiver, fig, moss, and mineral accords are increasingly positioned as “quiet luxury” staples within body care. These compositions offer sophistication without heaviness, making them ideal for layering across formats like body lotions and oils. Nécessaire reflects this trend with its Hinoki Body Wash, blending crisp hinoki wood and subtle green notes for a calm, earthy scent.
Trendsetters: Kora, Necessaire, L’Occitane, Jo Malone, Native
Bright Aromatics
Fresh aromatic notes are bringing renewed energy to body care, particularly through citrus, herbal, and green compositions. Consumers are drawn to scents that feel revitalizing and functional, often associated with clarity, focus, and mood enhancement. Lemon zest, bergamot, eucalyptus, ginger, and basil are appearing in modernized blends that balance vibrancy with softness. Method captures this trend with its Mindful Matcha Body Wash, infusing green tea and subtle citrus for a refreshing scent.
Trendsetters: Origins, Saltair, Malin+Goetz, Glossier, Method
Warm Embrace
Comfort-forward scents remain a powerful driver in body care, as consumers seek familiarity and softness. Warm profiles featuring vanilla, tonka, praline, almond milk, and musks are evolving beyond traditional gourmand into more skin-hugging interpretations. These scents feel intimate, supporting the ongoing popularity of fragrance layering. Korres reflects this trend with its Body Smoothing Cinnamon Vanilla Body Milk, combining warm vanilla and spiced cinnamon for a cozy, comfort-driven finish.
Trendsetters: Korres, Victoria’s Secret, EOS, Cyklar, Hempz
Try our trend-inspired fragrances!
Fig Leaf
The refreshing greenness of fig leaf and eucalyptus join notes of nourishing coconut milk and ripened fig on a base of smooth cedar and amber.
Mandarin & Ginger
Airy citrus notes of mandarin and lemon contrast with warm ginger, clove bud and cardamom against a backdrop of sheer florals, sensuous amber and musk.
Velvet Honey
Coriander-spiced bergamot reveals a heart of honey, rose petals and jasmine wrapped in luxurious sandalwood and precious oud.
Flavorchem and Orchidia specialize in the creation and manufacturing of flavor, color, and ingredient solutions.