Tapping into the Latest Trends in Alcohol

The pandemic has moved drinking culture to the home as alcohol brands get creative to meet consumer appetite for taste, diversification, and functionality. From mindful drinking to boozy hybrids, here are some of the top trends emerging in flavored alcoholic beverages and spirits. Zero to Hero New products are emerging in the low to no-alcohol category as a growing number of consumers seek healthier alternatives. Premium beer brands like Heineken, Budweiser, and Lagunitas have … Continued